Apple

Apple's Q4 2025 revenue reached a record $102.5 billion, an 8.0% increase from $94.9 billion in the prior year. This growth was primarily fueled by strong performance in both Products and Services. Products revenue grew 5.4% year-over-year to $73.72 billion, with iPhone sales leading the charge, hitting a September quarter record of $49.03 billion, up 6.1%. Mac revenue also saw significant growth, rising 12.7% to $8.73 billion, while iPad revenue remained relatively flat at $6.95 billion. Services revenue continued its impressive trajectory, achieving an all-time high of $28.75 billion, a substantial 15.1% increase year-over-year, highlighting the expanding strength of Apple's ecosystem. Wearables, Home and Accessories revenue slightly declined by 0.3% to $9.01 billion.

The company demonstrated strong profitability, with gross margin increasing 10.2% to $48.34 billion from $43.88 billion in Q4 2024. Operating income rose 9.6% to $32.43 billion. Net income for the quarter was $27.47 billion, an 86.4% increase compared to $14.74 billion in the prior year, largely attributable to the absence of the one-time $10.2 billion income tax charge recognized in Q4 2024 related to the European State Aid decision. Diluted earnings per share (EPS) was $1.85, up 13% year-over-year on an adjusted basis, reflecting efficient capital management and strong earnings growth. The board declared a cash dividend of $0.26 per share.

CEO Tim Cook highlighted the successful launch of Apple's "best iPhone lineup ever," including the iPhone 17, iPhone 17 Pro, and Pro Max, along with the iPhone Air. New product introductions also included AirPods Pro 3 and an updated Apple Watch lineup. Furthermore, the recently announced MacBook Pro and iPad Pro, featuring the powerful M5 chip, position Apple strongly for the upcoming holiday season. CFO Kevan Parekh noted that these results capped a record fiscal year, with total revenue reaching $416.2 billion and double-digit EPS growth. He also emphasized the new all-time high in the installed base of active devices across all product categories and geographic segments, driven by high customer satisfaction and loyalty.

While specific quantitative forward guidance for the next quarter or fiscal year was not provided in this announcement, the company's strong Q4 performance and robust product pipeline suggest continued momentum. The consistent growth in Services revenue and the expanding installed base reinforce Apple's strong market positioning and ability to generate recurring revenue. The introduction of new, high-performance products across its key categories, from iPhones to Macs and iPads, indicates a strategic focus on innovation and premium offerings to maintain its competitive edge and drive future growth, particularly heading into the critical holiday shopping period.